It’s no secret that when you decided to become a yoga teacher, there were whispers every which way telling you you that you’ll never make enough money, you’ll always need a second job and that this choice will never be sustainable as a full time gig.
For some of us, it can be tricky to find the acceptance of exchanging money for a spiritual service – and I understand that. This doesn’t mean though, that yoga teachers can’t lead financially sustainable lives that are still balanced with self care.
What can you do right now to get started on the path of sustainability?
1. Check in with your goals and purpose.
It sounds like something you can quickly pass over and check off the list. But really take a moment to sit down with yourself and write out your “why”. This is the reason, or reasons you decided to press GO with a teacher training program in the first place. What are your goals as a yoga teacher? Get specific!
2. Don’t be afraid to invest in your business.
You invested a lot (time, energy and money) in your teacher trainings, but what drives your business and gets you front of your students? Just as we’ve invested in our education, we need to invest in our businesses. That might mean subscribing to monthly tools to help you manage your time and schedule, or investing in education around learning new skills.
3. Set up a consistent communication system.
First impressions do matter. The reality is that how we portray ourselves and our brands is important for making a lasting first impression and resonating with your audience.
Having a consistent visual representation of your yoga business helps people start to notice you, recognize you and then remember you. For a full yoga teacher brand checklist, check out: http://www.youryogabrand.com/branding-checklist/
4. Team up with like-minded wellness pros.
Find ways to connect with other yogis or wellness entrepreneurs who have similar values and audience goals as you. It’s a really great way to collaborate with like-minded people or plan combined offerings.
There are so many things to put into place to start to grow from subsistence to sustainability. I understand the struggle, the burnout, and the challenges that come along with choosing a career in teaching yoga. But with the right tools, the right knowledge and the right support, you can start to shift things from a constant hustle to a more sustainable way of being.
You’ve got this!